It is quite exciting when you receive a lab coat through the post, along with a Jelly Belly official certificate (my name spelt out in Jelly Belly Beans no less!). So donning hubbie’s glasses to appear more intellectual and thoughtful, I contemplated the flavour that would best represent Britain, in-between munching on Jelly Belly beans for extra inspiration!
Favouring sweet things, I could not go down the Fish and Chips, Steak and Ale Pie, Sausage and Mash route, no no no! It had to be something for dessert, like a Cream Tea, with the freshly baked buttery scones, undertones of homemade strawberry jam and the Cornish cream highlights (okay I am making up foodie sounding words! But you get the gist of what I am suggesting!). I should really pay homage to Wales with the Bara Birth, but I am quite partial to scones.
Now get your creative hat on and have a good think about what flavour you would like to enter. Am sure you could unleash something truly spectacular on the British public (or if you are feeling less generous something quite disgusting! Another of those beans you try desperately to avoid in the packet, but is still vaguely entertaining when you end up eating it by mistake!).
Not only does the winner have the prestige and glory of introducing a new flavour into Britain, they also get the opportunity to go to California with their family and see the new bean being made, so lots of imperative reasons to get your entry in before the competition closes on the 2nd of December.
Head over to the Jelly Belly-UK facebook page to submit your entry now!